Dec 15, 2009 Comments
Dec 9, 2008 Comments
After a 14 month or so hiatus that coincided with my tenure at Yahoo! — I am excited to be back blogging on a semi-regular basis.
It was a great experience running Yahoo! News, Tech, and Education after the sale of BuzzTracker - and I was proud to be part of a ton of progress both from a product and financial results perspective. BuzzTracker is now live on every (brand new) Yahoo! News story page — powering the Most Blogged About module — and it is gratifying to see the technology we developed being used by over 40MM Unique Users, according to Comscore, every month. I also had the opportunity to see the world-class talent and power of the Yahoo! Front Page and Network up close. And it is truly impressive. The talent and opportunities are all in place to turn the company and it’s fortunes — and I wish Yahoo! the best of luck in doing so!
As I said many times over the past year — when you are running a media business you fundamentally have three levers: Reach, Engagement, and Monetization. Yahoo! has cracked the code on the toughest lever to succeed at — Reach — and I firmly believe that through focus and desire Monetization and Engagement are easily attainable. They key is to not fall prey to the false choice of “user experience vs. monetization,” but rather to seek to drive up metrics for both. I fully expect Yahoo! to build on its great investments of the past few years (APT, RightMedia, BlueLithium, BuzzTracker) to start driving Operating Cash Flow in a significant way and I look forward to watching it happen!
Look for me on twitter: alanwarms –
Mar 13, 2007 Comments
Yesterday (March 12, 2007) was our last day as Publisher for RealClearPolitics. As was reported in PaidContent a month ago, the investor group I led sold our stake in RealClearPolitics back to the founders earlier this year…and stepping down as Publisher is a natural consequence of that transaction. It was a great investment for us; and we are confident that RealClearPolitics has a very bright future ahead going into the 2008 Presidential Election.
John McIntyre and Tom Bevan have done a fantastic job building up RealClearPolitics, and weâ€™re proud to have been a part of the success in the past year. Since we became involved in September of 2005:
– we launched a new, “micro-chunked” site built on Movable Type (Fred Wilson talked about it here)
– we executed distribution deals with Yahoo!, OpinionJournal, Forbes, FoxNews, and Time Inc.
– we developed key new technologies used by RealClearPolitics including BuzzTracker, ReaderArticles, and a myriad of Polling tools
– Page views and unique visitors more than doubled
– we signed up additional web sites to be repped by RealClearPolitics
– Revenue quintupled
RealClearPolitics is well positioned as the leading independent political web site heading into what is certain to be a historic 18 months. The technology base and business model is in great shape, and I am looking forward to seeing the evolution of the site and the canâ€™t-be-beat election coverage.
We wish John and Tom the best of luck moving forward â€” and weâ€™ll still be powering the FoxNews/RealClearPolitics Buzztracker!